Latest Articles


6 Things You Didn‘t Know about SEMrush Traffic Analytics

Last updated: 07/29/2019

Many of you have used SEMrush Traffic Analytics to watch other websites’ traffic for quite a while. But still, many of you are unaware of the reasons why this tool is considered...

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How to Choose the Right Social Media and Digital Marketing Goals and KPIs

Last updated: 07/29/2019

How to Choose the Right Social Media and Digital Marketing Goals and KPIs Have you been spinning your wheels trying to utilize social media to grow your business? Do you feel...

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Why Earned Attention is better than Paid Attention (via Passle)

Last updated: 07/29/2019

PPC is a great way to generate immediate traffic and boost sales. A marketer shouldn’t doubt the potential of Pay-per-click (PPC). But the return on investment that it delivers...

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Experience Design: The Next Evolution Of Brand Development - Brand Quarterly

Last updated: 07/29/2019

Online expressions are influencing impressions.  This is setting the stage for shared experiences to collectively shape how people view your brand, outside of how you define...

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New Automation Problem: Workers Might Not Tell You They're Not Working

Last updated: 07/29/2019

It's a rare company today that doesn't use some degree of automation--leaders know it can save money and free workers to do more creative taskstechnology still can't handle. But...

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The Role of Future Event Planners

Last updated: 07/28/2019

This is a sponsored post by Omnience. More information about Event Manager Blog’s sponsored posts. As long as there are events, planners will be around to ensure they run...

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Social Media Visibility Has a Price: 7 Things You Must Do

Last updated: 07/28/2019

That is the type of conversation I routinely have with clients—startups and corporations—looking to build a social presence to create awareness or generate leads: Brand X: We...

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Branding and Design Are Inseparable: The Why, The How, and Two Examples

Last updated: 07/28/2019

All businesses face a dilemma. They must stand out from their competition, interact with customers, and create unique, desirable products (or services). And, more important,...

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Local SEO Strategy for Multiple Locations: Everything You Need to Know

Last updated: 07/28/2019

Last year it was estimated that 60% of searches come from a mobile device. 86% of people look for a businesses information on Google Maps. Google reports that over 40% of...

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Why Most Digital Marketing Advice You Get Won’t Work for Your B2B Business

Last updated: 07/28/2019

Digital marketing is considered the bloodline for most of the modern day organisations that have a high dependency on information technology. The main reason for the popularity...

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