Latest Articles


The Top 9 Social Media Trends of 2019

Last updated: 12/02/2019

2018 was a year of lasting impacts on the social media industry. The year began with apost from Mark Zuckerbergannouncing the biggest algorithm update Facebook had ever seen....

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How brands can build authenticity and trust with employee advocacy

Last updated: 12/02/2019

Above all else, consumers want trust. When working with influencers, brands must think about who they align themselves with and whether or not it’s appropriate for them to work...

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How Multi-Channel Analytics Can Help You Make Better Business Decisions

Last updated: 12/02/2019

As a small business owner every decision you make has some sort of impact on your profit and loss doesn’t it? Sometimes however, when you simply look at the numbers you don’t...

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LinkedIn Branding and Sales Tips For Beginners

Last updated: 12/02/2019

Today, most businesses are on LinkedIn, probably including your company. But with your current efforts, are you even generating leads and converting it into sales?  Your...

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Google Offers 2 Tips for Improving Web Content - Search Engine Journal

Last updated: 12/02/2019

Google’s John Mueller was asked in a Webmaster Hangout about improving web page content focus. Mueller shared two tips on how to do that. The question was asked about poorly...

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What is data literacy and why are organisations investing in it? – Econsultancy

Last updated: 12/01/2019

As Econsultancy’s 2019 Digital Trends report states: “data analytics is no longer a preserve of pioneers, or those at the ‘bleeding edge.”Rather, it is a perceived priority,...

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The Importance of URL Structure For SEO (And How To Use It)

Last updated: 12/01/2019

What if someone from Google called you today and told you that your website would benefit from an SEO friendly URL structure? I’m sure that would get your attention. Of course,...

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4 Latest B2B Social Media Marketing Trends that will Shape 2020 - SEM Updates

Last updated: 12/01/2019

The ever-growing prominence of social media in our day-to-day lives is undeniable. In fact, 98% of all digital consumers around the globe are active on a social media platform...

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Things You Need to Do Today to Launch Your Mobile Marketing Strategy

Last updated: 12/01/2019

The world of marketing is constantly shifting. With the growing popularity of the internet, digital marketing has become the buzzword for every business – big or small. From...

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6 Reasons Why Content Marketing Should Be at the Core of Your Brand

Last updated: 12/01/2019

So you’re building a brand! Congratulations! You’ve got your website up and running, social media profiles all set up and now it’s time for those sales to start rolling in!...

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