Articles about social media


3 Proven Strategies for Growing Your Network

Last updated: 08/16/2019

Working with entrepreneurs, I’m often asked, “How do entrepreneurs go from nothing to something?” The journey of an entrepreneur seems to start with only an idea and a heck of a...

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What's Old Is New: The Revival of Partner Marketing

Last updated: 08/14/2019

In the words of Stephen King, "Sooner or later, everything old is new again." You don't have to look far to see the wisdom of this statement: the revival of vinyl records,...

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When It Comes to Your Business, Are You Competing or Creating?

Last updated: 08/13/2019

Ryan Daniel Moran has been an entrepreneur since he was five years old. His first gig was creating hand-drawn pictures on computer paper, knocking on people's doors and asking...

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10 Social-Media Marketing Strategies for Companies

Last updated: 08/09/2019

10 Social-Media Marketing Strategies for Companies Businesses worldwide have shifted focus to gathering customers on their social media platforms rather than their...

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'Social' Savvy: How Brands Can Foster Companywide Social Media Transparency

Last updated: 08/08/2019

10 Startups Taking Advantage of Business Opportunities... 'Social' Savvy: How Brands Can Foster Companywide Social Media Transparency A federal court just ruled that an employer...

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Microsoft's CEO Knows How to Run a Meeting. Here's How He Does It

Last updated: 08/03/2019

"Ugh, another meeting. Can't I just get some work done?" Who of us hasn't said that at one point or another? Researchers estimate that companies waste hundreds of billions of...

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The most important social media metrics to track

Last updated: 08/02/2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created...

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The Only 2 Things That Should Matter to a Great Business

Last updated: 08/01/2019

Master marketer Seth Godin recently talked about Aravind Eye Care System, a revolutionary movement helping prevent blindness throughout India. Specifically, Godin talked about...

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Sometimes the Best Action for Your Company Is Leaving It. Here's How.

Last updated: 07/30/2019

You've likely been flooded with information about starting and growing your business, but exiting effectively is just as important. In fact, it can be one of the best parts of...

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Social Media Visibility Has a Price: 7 Things You Must Do

Last updated: 07/28/2019

That is the type of conversation I routinely have with clients—startups and corporations—looking to build a social presence to create awareness or generate leads: Brand X: We...

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